We’re forever plugged in these days. Every entrepreneur or marketer in any industry is constantly searching for the latest and greatest strategy for boosting their online impact, because we’re all endlessly being told just how critical your web presence is to your business’s success. The truth, though, is that old school advertising is alive and well, and perhaps even better than ever. The results these traditional methods generate can be pretty surprising, especially since they can cost less per impression than more tech-savvy forms of advertising. For example, attention-grabbing signage can increase foot traffic to a storefront by up to…
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